With FOCUSin, focus group analysis and archiving have made their debut on the internet. With the ability to segment, highlight, and tag interesting points on focus group video, FOCUSin takes it one step further by bringing it to the world wide web. Duplicating and mailing video cassettes and dvds has become a task of the past. FOCUSin allows the a focus group coordinator/moderator to mark points of interest and provide instant feedback with notes that are attached to the video. This useful utility in the FOCUSin package allows prospective viewers to skip to key segments of the focus group session with the assistance of notes and topic searches, all with interactive, web based, video replay. |
